Like any industry, there are going to be the ones that have made it big. There are some about 20 per cent making a decent living. Unfortunately, the rest are earning far less than they would like to.
With some life coaches struggling to make a living, one area coaches are making money: is selling courses to other coaches on how to get clients. Not a week goes by on Facebook or Linkedin without another one popping up, explaining with a video and flip chart how they can help you have clients lining up outside your zoom door – Identify a problem and offer a solution is the mantra here.
Usually, this takes the form of sales funnels with tripwire, offering a free course, ebook, download my five top tips; The holy grail you are seeking never revealed, just drip-fed the goal here is to gain your email address; sign up for 1-1 coaching or an expensive course. And even go one step further and reach the zenith by joining the inner mind-set group with limited attendance playing the scarcity card to sign up before it’s gone. I nearly got suckered into one of these to the tune of £14,000. There’s no such thing as a free lunch here without something in return!